The Story of 2117
2117 of Sweden was founded in 2003 of some guys who didn´t find what they were looking for in Swedish sport stores. They were looking for nice looking skiwear with high functionality but for prices that attract common people. When not finding this they benefited their 30 year collective experience from the sportswear and ski industry and founded the brand 2117 of Sweden. Since the start in 2003 have the brand grown quickly and are now distributed in 18 countries from 4 continents.
2117 of Sweden is associated mainly with skiwear but also develops garments in the categories golf, running, outdoor and training. 2117 of Sweden is recognized by a clean Scandinavian design in bright colors.
2117 of Sweden has participated as official sponsor and supplier at several big events as Volvo ice camp Kaprun, Volvo Austrian amateur open, Scandinavian school of golf and University of St Andrews golf program.
2117 of Sweden´s designers and product team always strive to combine their know how with new techniques and ideas to be able to develop and produce innovative and nice looking garments that suits the most discriminating performer regardless it´s running, ski or golf. Our designers are always in contact with our team riders and ambassadors, these people are carefully selected by our distributors around the world so all markets feed-back becomes important when doing new collections.
Since 2012 do we also develop and produce an eco-friendly collection as part of the ordinary inline collection with the catchword sustainability, all with the purpose to reduce mankind affection on our environment. In this part of the collection we only use recycled materials in our fabrics.
Being able to work closely together with some of the world’s biggest and well-renowned ski companies allows us not only to develop our own top level binding components but also to design factory systems, perfectly matched to the individual skis.
This long-year relationship has helped us all to make skiing safer, faster, more competitive and more fun season after season. It’s all about family business!